Are you looking to start an internet marketing business online? If so, you need to know exactly what you’re getting yourself into. Don’t think you can just enter into this industry and expect to start making millions of dollars within the next 6 months. I get requests from people all the time telling me that they want to be making $5,000 per month within 3 months. And these are people who have never sold a thing online!One thing that you need to know is that when starting an internet marketing business online, you “kind of” have the world at your feet. There’s plenty of places to advertise, there’s plenty of ways to get free traffic to your site, there’s plenty of business owners looking to learn how to do effective marketing online, and etc. So you can be kind of spoiled once you get your hands on some training materials.But understand that you are operating in a HIGH competition arena. A smart thing that you could do is to offer internet marketing services to local small businesses in your area. Most offline small business owners don’t have a clue about how to market their business online. But in the online world, people have training thrown at them all the time.So I guess the best question to ask yourself is: “How am I different?” Right?? You don’t want to be a “me-too” person when marketing your products and services online. This applies if you choose to be a coach, consultant, or sell products such as books, CD’s, DVD’s, or even magazines. So how are you different? How will you separate yourself from the pack and differentiate yourself from everyone else online who are making the same claims as you?It’s something you need to think about when launching your own internet marketing business online. Where most people get tripped up at is when, they read someone’s free eBook about internet marketing, and then go and buy a large resell rights package that is ALL ABOUT internet marketing.Each product in the package contains something about internet marketing. More often than not, the resell rights bundle may contain products about:Email marketing
Forum marketing
YouTube marketing
General internet marketing
Consumer buying behavior
Copywriting
Etc (the list goes on and on)
And most of these people spend YEARS trying to figure out a way to sell these products – if not sell them as a bundle. OR if not resell the same offer that they bought to receive these items. After years of failure, they usually leave feeling depressed, broke, and convinced that making money online is impossible… if not a scam. And this is just not true.All of these kinds of products are supposed to teach people about niche marketing. Especially a general product about internet marketing. The real pros who sell internet marketing products successfully sell them primarily for a good reason: THEY SELL THEM FOR VERY HIGH PRICES.They sell one course about internet marketing at $200. Then they backend sell you for another similar course at $500. Then they sell you another similar course with huge bonuses for $1000. Then they sell their 3-day seminar and invite you to attend… for the price of $2000. THEN they convince you to sign up for their monthly newsletter or membership website, and charge you $50/month to join.How rich do you think you would be if you were to successfully get people to buy your products at these price ranges?Meanwhile, you’re being convinced that selling $19 eBooks will save you from your day job. This is just not the case. To make $100,000 by selling $19 eBooks, you would have to sell 5000 eBooks per year. That comes out to 416 eBooks per month. Which means you would have to sell 104 eBooks per week. Which thus means you would have to sell 14 eBooks per day.How are you going to sell 13 eBooks per day and you’re struggling to make even a dime of profit selling a $5 eBook on eBay? You have to learn a lot about internet marketing if you want to make a lot of money in this business. ESPECIALLY if you’re selling information about “internet marketing”. If you’re not a guru and have been selling other niche products successfully online, don’t enter into this broad arena.The gurus who are selling “internet marketing” products successfully have a plan that have worked well for them over the years. EVEN IF they lose money on the first sale of getting that first customer, they know how to recoup their lost, and then still profit on the next sale that they make from that customer.They know their numbers. They know their sales conversion rate, their cost per lead, cost per sale, and their average long term value of a customer. Let me ask you a question:If you knew that for every 1 customer you acquired, that you were going to make an average of $5000 over the lifetime of that customer spending money with you… would you care if you lost $5 just to acquire them in the first place? Of course you wouldn’t care.But I’m sure you would care if you were spending $5 to acquire them, and then not selling to them again to recoup your profits. That would mean that for every customer you get, you would be losing $5 per sale… forever. You have to market to these customers over and over again to recoup a frontend loss. This is called “backend marketing”.If you want to get started online in the internet marketing business, you have to bring your A-game and have a mathematical plan of how you’re going to make money. There’s a lot to learn, but once you gain an understanding of how marketing online works (and how marketing in general works)… you’ll be well on your way to success in your business.If you’re going to buy a resell rights bundle package, at least READ the information in the products you acquired so that you can know how to sell them successfully. Don’t be a hopeless cause.

5 High-Impact Tips to Creating a Unique Brand Identity
When thinking of your product or service what comes to mind? What do people envision? What characteristics do they attach to what you provide? And does it stand out from your competitors?When building a memorable business brand, these are important questions to consider; otherwise, you risk losing valuable business because your brand isn’t differentiated enough from others who are going after the same target audience as you.Your brand should invoke an identity, an emotion, characteristics and something that makes you, you. This is where that differentiation comes into play – tapping into and relaying your uniqueness.Through brand marketing, we connect the consumer’s experiences and perceptions to your unique offerings. Your brand then becomes highlighted in their mind as they grow a connection to it and, ultimately, makes it much easier to convert them to loyal customers.Many brands offer similar things and, therefore, can become muddled in their marketing, which translates to a muted brand in this ever-growing sea of services and commodities.Never compare yourself to the competition but strive to be so unique that there is no comparison.This quote is so true because who you are can get you far! Meaning, how you choose to define yourself, your brand identity and all the branding that supports it will determine your success.Here’s where some work and investment come into play because you want to get it right from the beginning.To ensure your best ROI (return on investment) to be the most cost effective and efficient with your budget, consult a brand expert right from the start to develop your unique brand identity and strategy fully.Sadly, many small businesses or entrepreneurs just getting started try to go the more cost-effective route of attempting to do it themselves or paying a friend who “knows computers”, but often their efforts fall short and end up costing them more time and money in the long run.Not to mention lost sales due to their brand not resonating with their ideal target audience.When working with a brand expert, you will have a clear idea of what makes your brand stand out to attract the right people who are happy to pay for your products or services.You will also know how to apply your custom branding strategy for all your business marketing needs that includes your unique branding concepts, guidelines, logo, website, marketing materials, social media and print materials.READ:Why Cheap Websites Are More Expensive Than YYou ThinkDuring one of my usual jaunts on Facebook, I came across a post where someone was making the argument to invest properly in a website, and they listed all the reasons to do so.
Heck, I could have written that post myself! And as per usual, then came many responses that all pretty much said the same thing: “But what if I have no money?”Keep reading to discover why your website may be under-performing.Read more on our website.A brand with individuality has a unique competitive advantage.
Think of your favourite current products or services. Why are they your favourite? What makes them different? Does something stand out?For example, when we think of our favourite Boutique Inn or fitness center, it might be their logo, the range of services, their quality of product, the customer service, the people or the feeling you get from going there.These things alone are important but together make your product or service unique!Standing out can sometimes be thought of as a negative, but in branding it is the highest compliment.Embracing what makes you different is what makes you stand out. When you are authentic you will exude a vibe that attracts your tribe of supporters and will boost you to be the best.In order to stand out in today’s market, try these 5 tips:

Be authentic

Try not to compete with other similar brands but instead focus on you and your product or service.

Before developing a logo and website, make sure you fully evaluate your product or service and identify all the things that make your business unique so your brand is differentiated with your ideal target audience. It needs to resonate with them!

Integrate what makes you different into your branding, marketing, website, social media and physical space or product design.

Thrive in your vibe

A vibe is a feeling that expresses your uniqueness. It’s your brand voice. By capturing that vibe and incorporating your brand’s unique voice in all of your marketing materials, you will create an undeniable synergy.

Maintain your vibe in all that you do, right down to your social media posts, and continually check to make sure that what you are conveying is the vibe your customer is experiencing.

Don’t compromise your vibe for the current trends; always ensure you stay true to your brand identity.

Connect with your target audience

Now more than ever it’s important to not just provide a product or service, but create a community around it. This community of your ideal target audience and potential clients will become your tribe of loyal supporters.

Much like the TV show Survivor, your tribe can “vote you out” so it is important to foster those relationships and connect with your community in an authentic way.

Social Media presents an opportunity to grow your tribe and future loyal customers by engaging with them in new ways. On these platforms you can create groups, pages, stories, share photos and videos so they learn more about you while you also learn more about them. This information, connection and engagement is invaluable.

Strive to be the best

Of course, you want to be the best product or service available but beyond that ask yourself how you can be better? Often thinking about how you can create a memorable brand experience can help elevate you to the next level.

Provide the highest quality of service, product, support, and customer care possible. It’s amazing how many brands fall short in these vital areas and lose a lot of business as a result. Here’s your chance to shine above them and win over these new customers!

Going above and beyond will automatically make you stand out. Your loyal customers will not only continue to buy from you, they will also refer you to others.

Be Empathetic

Put yourself in your customers’ shoes to better serve them. Unlike sympathy, which is feeling compassion, empathy means imagining yourself in another person’s situation. The more your potential customers realize you “get” them and understand what they are going through, the more they will trust you to do business with.

Tap into your ideal client’s emotional triggers. What emotions drive your customers’ behaviour?

Listen to your customers. A 2018 study by M&C Saatchi reveals how 18% of consumers had stopped using a brand because of a broken promise. Are you following through with the quality and service that your customers deserve?

Remember and respect differences. People from different geographic locations, generations and genders aren’t all going to necessarily want the same thing from you. By developing unique marketing personas, you’ll have a much better idea of how to approach-and appeal to-your audience by offering them relevant services and content they will appreciate receiving from you.

While there are many other ways to stand out, these brand-building strategies will make the biggest impact.Along with an expert, create a foundation by clearly differentiating your brand and building a memorable brand identity that you can apply to all that you do.Your uniqueness is something to harness and incorporate throughout your branding in order to capture your current and potential customers.By being authentic, creating a vibe, connecting to your tribe and striving to be the best you undoubtedly will stand out in the sea of mediocrity.We’re a full-service brand, marketing and web development agency that can create your unique brand identity and boost your brand presence to be so attractive your pipeline will be full so you can make more money you can spend! Contact us for a free consultation.To your business success,Susan

Are you tired of not getting customers or traffic to your small business or website? Are you tired of banging your head on the keyboard trying to find the solution to your small business or web site’s success? Are you tired of working long, dreadful hours on your website or business only to find out that your getting nowhere? Or maybe your website or small business has had some success, but you just want to take it to the next level. Well, if you answered yes to any of these questions, then Yahoo Small Business is the perfect solution for you. There are lots of great benefits from this program that make Yahoo Small Business a powerful entity. Let’s take a look at some of the benefits:Yahoo Small Business works for your business. They provide products and services that help your website thrive on the internet. This is one of the reasons why they are considered a powerful entity. Their web-authoring tools continue to get simpler and more intuitive so that building and maintaining a site is accomplished with ease. And being part of a web hosting plan with unlimited features is simply awesome. Here is a look at some of the benefits of Yahoo Small Business:For webmasters or website owners:
Easily create a professional looking website with easy to use web-authoring tools.

Create a great looking functional website, even if you are a novice or rookie.

Low, competitive rates for hosting your domain.

One size fits all web hosting plan with a powerful punch!

You can always count on secure, reliable, quality service.

And much more…
For small business owners:

Build a professional e-commerce Yahoo Store site for just $39.99/ month

Very easy to design your own Yahoo Online Store with a Yahoo Merchant account.

Offer domain forwarding and locking to keep your domain name safe.

State-of-the-Art marketing tools (such as Yahoo Search Marketing) which allows your website to get listed in the search engines quickly.

Utilize an outstanding pay-per-click advertising program, which means that you only pay when your ad is clicked, and with the excellent site design tools, this will definitely turn into customers.

Lots of extra features that will surely get the job done.

And much more…
Those were just some of the reasons that you should use Yahoo Small Business. The economy is in a tough position these days and customers are getting tense. Yahoo Small Business Web Hosting gives them a website that they can believe in and work with, without having to put a huge dent in your pockets. You have the opportunity to step it up if you want to be among the elite with your website or small business. You have absolutely nothing to lose and lots of valuable customers and a great reputation to gain! Working with Yahoo Small Business will gain you a valuable service.